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Your phone system can be a powerful marketing tool for your business, and that includes your voicemail greeting. If you want to utilize this opportunity to throw in a quick humblebrag and keep callers informed of your awards and accolades, there are a few best practices, you should follow. First, keep the self-promotion brief and appropriately placed within your voicemail message. Don’t promote yourself and your products/services in the same greeting, and finally, only include current achievements in your business voicemail greeting.

If someone takes the time to call and leave you a voice message, they usually have a reason that they are calling. It does convey a certain level of interest when someone is willing to hop on the phone with you. If they were less interested, they would probably send you an email or fill out a form on your website.
It is important that the voicemail greeting be brief but also action oriented. Do you want your caller to leave you a message? Or perhaps they should call another extension to reach an assistant or office manager in your absence? Get to know the business phone system that you are using and take advantage of its features. Some phone systems allow the caller to press a digit, such as 0 to transfer to another extension rather than having to end the call and dial another extension. This type of function can be extremely useful, especially if other people in the office can handle the calls that are incoming to your phone while you are away from your desk, or out of the office.