The phrase ‘Your call is important to us’ is very overused and can sometimes come off as insincere. Instead your professional voicemail greeting should say something like ‘We appreciate your call and look forward to speaking with you soon.’
Businesses should have two main types of greetings to create an excellent call experience. The first one is what we call a “welcome greeting” – this greeting welcomes callers to your business. Typically, a welcome greeting will present a menu of call options like hours, location, or customer service. For more details on how to create a welcome greeting for your general business number, read this article.

Using your cell phone to record a voicemail message isn't always easy. Between remembering what to say and getting the right timing, it's tricky. But your phone does have a playback option, and it's easy to listen to and review your message. For some people, though, cutting off the end of a message is a funny way to trick people and catch them off guard. In most situations, callers won't know it's intentional and will think you're far less than tech savvy. Definitely not an impression I'd want to make.
Recording professional voicemail greetings is easy but many people find it to be akin to public speaking, and are therefore apprehensive about starting. First of all, lets acknowledge the elephant in the room and just say that nobody in the history of the world enjoys the sound of their voices being played back to them. Once you can accept that, getting a professional voicemail greeting or Auto Attendant menu recorded will be a lot easier. To help you get the right tone and tenor of what you’re trying to communicate over you business voicemail, we’ve put together this handy list of resources for you.