A well written script is the cornerstone of any great on hold message. It must capture the caller’s attention, so they remain engaged while navigating menu options or waiting on hold. The script that callers hear can set the tone for the rest of the conversation. It should also be in line with your goals, which can be broken down to 3 main objectives. It can be to inform the caller, promote the brand or product, or just entertain the caller. Most of all, it has to be engaging.
Before the digital era, he says more than 80 percent of business lines had voice mail. Now, he estimates only a third of office phones have it.”For customers, even the most professional voicemail greeting is impersonal, and may even harm customer experience (millennials, in particular, avoid using voicemail altogether).

Before you even begin to draft and implement business voicemail greetings, your pain points need to be identified. For example, if you’re upset that clients aren’t leaving enough context on a voicemail, make sure you’re clearly stating what needs to be in the voicemail. If your clients are unfamiliar with how your business operates and keeps calling during off-hours, identify what time is best to call and say you’ll respond to messages first thing in the morning.
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