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The most engaging messages are slightly unique in nature. They combine a mix of clever scripting and music. Slight humour is often used to promote a product or service and is usually quite effective. It's also very important to choose both the written and spoken tone that appeals to the characteristics of your audience. If your target market is the younger generation, a script that includes slang words and is quite laid back would be an excellent choice. If your target market is primarily business professionals, then a more articulate choice of words would be more suitable.

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As far as GitHub, that’s a good idea. But I think I’m going to pass on it (for now) mainly because the linked QuickStart page has all of the code to get a sample VM system running. In the post, I highlighted what code I removed and then added for the VM notification. Actually going through the QuickStart code step by step taught me a lot, so I recommend folks start there. Additionally, they’ll need the code to reflect their own Twilio credentials and phones numbers. Thanks!