“Who is this on the telephone? Sorry but no one is at home. Gosh oh gee, but I have fun, taking down messages one by one. I’m an orphan but rich people are going to adopt me; they always do. So if you’re rich, leave a message and the studio will call you back.”
In previous blogs, I’ve mentioned the importance of making a good first impression on a potential client. Most of the time, the first contact will be over the telephone. Since we are often in session, it is very likely that the first time a client hears our voice is on our voicemail greeting. This is why a professional greeting is so important. Identify yourself because you need to reassure the client that they have called the correct number. Clients will be a lot less likely to leave a message if they wonder who will get it. Use a warm friendly voice to say something like, “You have reached xxxx, licensed mental health counselor.” Tell clients what to do if they are in crisis. Although it seems obvious to us, clients may not realize that it could be several hours until we can return their call. I suggest something like, “If you require immediate assistance, please dial 911 or go to your nearest emergency room.” Ask for what information you need. Yes, the obvious name and number, but if it would be helpful to get their insurance information, ask for that, too. Give clients an idea about when you’ll return their call. Common business practice is within 24 business hours. Any extra messages or information you’d like clients to know. For example, if you are no longer accepting a particular insurance plan, the end of your voicemail greeting is a great place to convey that information.

Once your voicemail is set up, you’ll never have to worry about missed calls again. It’s a simple feature, but it gives you the freedom to stay in touch, even when your busy schedule doesn’t let you catch every incoming call. At Tracfone, we’re all about that kind of freedom, including the freedom to choose. That’s why we offer no-contract service plans that make it so you only pay for what you need. Want to learn more? Discover all the reasons why Tracfone is the right choice for you.
The basic rule of thumb is that callers should hear one of two things when they first connect with your voicemail — either an apology for not being able to answer the call or a “thank you” for having called. You can do both if you prefer, but keep it short and to the point.